Screaming Blog
SEO & search marketing news and chatter from Screaming Frog.
21 March, 2023 by Steph Hugman
How to Approach Awkward Link-building Questions: An SEO Guide for PRs
Get ready for the most caveat-ed article you’ve ever read, ever. Picture the scene… you’re working away, head down, when *ping* a client email drops into your inbox. And unfortunately, they’ve posed a somewhat tricky question that you’re not 100%...
7 March, 2023 by Steph Hugman Et al.
Three Frogs’ Experience of Women in Tech SEO Fest ‘23
The annual Women in Tech SEO Festival took place on Friday 3rd March 2023, just ahead of International Women’s Day. Held at The Barbican Centre in London, the conference is an opportunity for women from across the globe to come...
25 January, 2023 by Danny Sutton
4 Steps to Transform Your On-Site Medical Copy
You wake up one morning. You don’t feel quite right – so you bell your GP. While nervously awaiting your consultation, your name crackles through the intercom. You go through and are greeted by a friendly doctor whose soothing yet...
5 December, 2022 by Dan Sharp
Screaming Frog SEO Spider Update – Version 18.0
We’re excited to announce Screaming Frog SEO Spider version 18.0, codenamed internally as ‘Willow’. We’ve been busy working on one major feature we wanted to release pre to the Christmas holidays, and a variety of smaller, yet much-requested features and...
2 December, 2022 by Amy Walton
Screaming Frog Wins Big at the UK Search Awards 2022
In the Bloomsbury big top, the Screaming Frog team won big. On 30th November, Screaming Frog’s SEO, Digital PR and Content Marketing team members attended the UK Search Awards 2022 ceremony in London’s iconic venue, a stone’s throw from the British...
14 November, 2022 by Amy Walton
How to Use Roxhill’s Pinpoint Tool for Smarter Campaign Planning
If you subscribe to Roxhill’s media database and distribution platform, you also have access to ‘Pinpoint’. This is a useful tool for ideation, content strategy and building targeted media lists. Pinpoint lets you see how much the media is talking...
14 September, 2022 by Jack Prouse
How to Write Product Copy That Sells
A shopper enters a store. This isn’t a joke, don’t worry. They want a vacuum cleaner, so they pick up the display model. It’s light. They grip the handle. It’s comfortable. They check the size and capacity of the bin...
26 August, 2022 by Ben Fuller
Leveraging Paid Data for SEO Insights
PlayStation or Xbox? Apple or Android? These debates have divided the friendship groups of millions around the world, but within the digital marketing world, it’s SEO and PPC that is sometimes a cause of contention. However, in a world seemingly...
17 August, 2022 by Dan Sharp
Screaming Frog SEO Spider Update – Version 17.0
We’re pleased to announce Screaming Frog SEO Spider version 17.0, codenamed internally as ‘Lionesses’. Since releasing the URL Inspection API integration in the SEO Spider and the launch of version 5 of the Log File Analyser, we’ve been busy working...
22 July, 2022 by Becky Waldren
Reactive PR: How Preparing for the Journey Will Help You Reach Your Destination
If you’re heading off on holiday this summer, you’ve likely followed all the necessary steps to ensure it will be one to remember, such as researching and booking the best place to stay, the best modes of transport and things...
